Our Process

01

Creative Direction + World Building

Every project begins with an in-depth creative alignment process where we define the visual world, campaign direction, audience, platform requirements and overall brand feeling. We focus on building imagery that not only looks elevated, but feels culturally relevant, emotionally engaging and aligned with your brand positioning.

02

Concept Development + Moodboarding

We develop the visual language behind the campaign through curated moodboards, references, colour palettes, textures, lighting direction, environments and storytelling concepts. This stage shapes the overall atmosphere and ensures every creative direction feels intentional, refined and cohesive.

03

Campaign Creation + Refinement

We develop the visual language behind the campaign through curated moodboards, references, colour palettes, textures, lighting direction, environments and storytelling concepts. This stage shapes the overall atmosphere and ensures every creative direction feels intentional, refined and cohesive.

04

Rollout + Delivery

Final assets are professionally prepared and rebuilt for their intended placements across social, stories, websites, launch campaigns, advertising and digital platforms — ensuring the creative remains cohesive, impactful and platform-ready across every touchpoint.

What We Offer

Luxury campaign systems designed for modern digital brands.

We create editorial-grade visual campaigns for fashion, beauty, wellness, lifestyle and modern service-based brands — blending creative direction, advanced AI workflows, compositing and refinement to produce elevated brand assets without the overhead of traditional large-scale productions.

Whether you require ongoing monthly campaign support or a standalone launch campaign, every project is tailored to create visually distinctive, platform-ready creative designed to elevate brand perception and digital presence.

THE STUDIO RETAINER

____________________________________________

$3,500 AUD / month

Designed for brands wanting consistent, elevated campaign content without the cost and logistics of traditional photoshoots.

Includes:
— 1 cohesive campaign world per month 
— Up to 30 final edited assets 
— Social + website formatting 
— Creative direction + moodboarding 
— 1 monthly creative planning call 
— Premium retouching and refinement 
— 1 round of revisions 

Suitable for:
Fashion, beauty, wellness, lifestyle and service-based brands wanting premium ongoing visual content across social and digital platforms.

Please note:
This package is based around one connected visual direction/campaign world. Additional creative concepts or visually distinct campaign directions may require additional scoping.

THE CAMPAIGN RETAINER

____________________________________________

$6,500 AUD / month

For brands wanting multiple campaign moments, stronger ad diversity, and a more advanced creative rollout across launches, Meta ads, website, and social platforms.

Includes:
— Up to 3 cohesive campaign worlds per month 
— Up to 30 final edited assets per campaign 
— Social, story + website formatting 
— Paid advertising creative support 
— Campaign strategy and creative planning 
— Creative direction + moodboarding 
— Premium compositing and retouching 
— 2 rounds of revisions 

Suitable for:
Brands scaling paid ads, launches, product drops, seasonal campaigns, or ongoing digital marketing requiring multiple creative outputs.

Please note:
Packages are structured around cohesive campaign worlds. Projects requiring multiple distinctly different visual systems, advanced scene rebuilding, or large-scale advertising creative systems may require custom quoting.

WORLD - BUILDING RETAINER

____________________________________________

From $10,000 AUD / month

For established brands requiring large-scale creative rollout, multiple campaign systems, advanced advertising creative, and ongoing visual world-building across multiple platforms.

Includes:
— Multiple campaign worlds/concepts per month 
— High-volume creative asset production 
— Meta advertising creative systems 
— Website hero banners + launch assets 
— Story, feed, web and ad formatting 
— Advanced compositing and Photoshop refinement 
— Creative strategy and rollout planning 
— Priority scheduling and production 
— 2–3 rounds of revisions depending on scope 

Suitable for:
Large launches, advanced Meta advertising systems, fashion collections, beauty launches, hospitality groups, and brands requiring ongoing premium campaign development.

Custom quoted based on:
— creative complexity 
— number of campaign worlds 
— deliverables required 
— formatting requirements 
— advertising rollout needs

  • THE STUDIO RETAINER

    $3,500 AUD / month

    Designed for brands wanting consistent, elevated campaign content without the cost and logistics of traditional photoshoots.

    Includes:
    — 1 cohesive campaign direction per month 
    — Up to 15 final edited assets 
    — Social + website formatting 
    — Creative direction + moodboarding 
    — 1 monthly creative planning call 
    — Premium retouching and refinement 
    — 1 round of revisions 

    Suitable for:
    Fashion, beauty, wellness, lifestyle and service-based brands wanting premium ongoing visual content across social and digital platforms.

    Please note:
    This package is structured around one connected creative direction. Additional campaign concepts or distinctly different visual directions may require additional scoping depending on complexity.

  • THE CAMPAIGN RETAINER

    $6,500 AUD / month

    For brands wanting multiple campaign moments, stronger ad diversity, and a more advanced creative rollout across launches, Meta ads, website, and social platforms.

    Includes:
    — Up to 3 cohesive campaign worlds per month 
    — Up to 30 final edited assets per campaign 
    — Social, story + website formatting 
    — Paid advertising creative support 
    — Campaign strategy and creative planning 
    — Creative direction + moodboarding 
    — Premium compositing and retouching 
    — 2 rounds of revisions 

    Suitable for:
    Brands scaling paid ads, launches, product drops, seasonal campaigns, or ongoing digital marketing requiring multiple creative outputs.

    Please note:
    Packages are structured around cohesive campaign worlds. Projects requiring multiple distinctly different visual systems, advanced scene rebuilding, or large-scale advertising creative systems may require custom quoting.

  • THE WORLD-BUILDING RETAINER


     Starting from $10,000 AUD / month

    For established brands requiring large-scale creative rollout, multiple campaign systems, advanced advertising creative, and ongoing visual world-building across multiple platforms.

    Includes:
    — Multiple campaign worlds/concepts per month 
    — High-volume creative asset production 
    — Meta advertising creative systems 
    — Website hero banners + launch assets 
    — Story, feed, web and ad formatting 
    — Advanced compositing and Photoshop refinement 
    — Creative strategy and rollout planning 
    — Priority scheduling and production 
    — 2–3 rounds of revisions depending on scope 

    Suitable for:
    Large launches, advanced Meta advertising systems, fashion collections, beauty launches, hospitality groups, and brands requiring ongoing premium campaign development.

    Custom quoted based on:
    — creative complexity 
    — number of campaign worlds 
    — deliverables required 
    — formatting requirements 
    — advertising rollout needs

  • ONE-OFF CAMPAIGN

    Starting from $4000 AUD

    Designed for brands needing a premium standalone campaign without an ongoing monthly retainer.

    Includes:
    — 1 cohesive campaign world 
    — Up to 30 final edited assets 
    — Creative direction + moodboarding 
    — Social + website formatting 
    — Premium retouching and compositing 
    — 1–2 rounds of revisions depending on scope 

    Suitable for:
    Launches, seasonal campaigns, product drops, brand refreshes, hospitality campaigns, and editorial-style content creation.

    Please note:
    One-off campaigns are priced at a higher rate than monthly retainers due to the increased onboarding, creative development, project setup, and standalone production requirements.

  • MULTI-WORLD CAMPAIGN SYSTEMS

    Custom quoted from $8,000–15,000+ AUD

    For projects requiring multiple visually distinct campaign concepts designed for broader advertising performance, Meta creative diversity systems, or large-scale launch rollouts.

    Includes:
    — Multiple distinct campaign worlds 
    — Separate visual storytelling directions 
    — Different scene builds/environments 
    — Feed, story, web and banner rebuilds 
    — Advanced advertising creative development 
    — Large-scale campaign rollout support 
    — Premium compositing and retouching 
    — Strategy and creative consultation 

    Suitable for:
    Brands requiring multiple visually distinct concepts rather than one connected campaign direction.

  • From $2,500 AUD

    For brands requiring high-level creative direction, campaign planning and visual refinement without full campaign production.

    Designed for founders, internal creative teams and growing brands wanting stronger cohesion across campaigns, launches, advertising and overall brand perception.

    Includes:
    — Creative direction consultation 
    — Campaign planning and rollout strategy 
    — Moodboarding and visual alignment 
    — Brand aesthetic refinement 
    — Meta-aware creative recommendations 
    — Launch and campaign guidance 
    — Visual storytelling direction 
    — Feedback on existing creative assets 
    — Strategic direction for social, website and advertising visuals 

    Suitable for:
    — brands with internal teams 
    — founders needing creative direction 
    — fashion and beauty launches 
    — hospitality and lifestyle brands 
    — businesses refining their visual identity 

    Please note:
    Creative Consulting is strategy and direction focused. This service does not include large-scale image production unless scoped separately.

    Custom quoted depending on:
    — project scope 
    — campaign complexity 
    — number of deliverables 
    — level of strategic involvement required

  • From $4,000 AUD

    Creative systems designed specifically for modern Meta advertising performance.

    Focused on creating stronger creative diversity, campaign longevity and platform-aware visual assets designed to improve ad fatigue, testing opportunities and campaign scalability.

    Includes:
    — Meta-aware campaign planning 
    — Creative variation systems 
    — Ad creative direction 
    — Visual diversity mapping 
    — Multiple creative angle development 
    — Feed, story and placement strategy 
    — Campaign rollout structure 
    — Creative testing recommendations 
    — Asset formatting across placements 
    — Visual strategy designed around modern Meta behaviour and ad performance systems 

    Suitable for:
    — brands scaling paid ads 
    — eCommerce brands 
    — fashion, beauty and wellness campaigns 
    — product launches 
    — brands wanting stronger ad creative systems 

    Please note:
    This service is designed around creative direction and campaign systems rather than media buying or ad account management.

    Projects requiring large-scale asset production or extensive campaign rollout may require additional custom scoping.

  • From $3,000 AUD

    Cohesive digital campaign assets designed to create a seamless brand experience across websites, launches, social platforms and digital touchpoints.

    Focused on ensuring campaign imagery translates cohesively across every stage of the customer journey.

    Includes:
    — Website hero banners 
    — Homepage launch assets 
    — Collection and campaign rollout visuals 
    — Email and EDM creative assets 
    — Social launch graphics 
    — Story and feed formatting 
    — Promotional website imagery 
    — Landing page visual support 
    — Digital campaign refinement 
    — Cohesive rollout planning across platforms 

    Suitable for:
    — collection launches 
    — beauty and wellness launches 
    — fashion campaigns 
    — hospitality and lifestyle brands 
    — brands refreshing digital presence 

    Please note:
    Pricing varies depending on:
    — number of assets required 
    — website complexity 
    — campaign scope 
    — formatting requirements 
    — rollout scale across platforms

    Custom quoted upon scope.

ONE- OFF CAMPAIGN

____________________________________________

Starting from $4000 AUD

Designed for brands needing a premium standalone campaign without an ongoing monthly retainer.

Includes:
— 1 cohesive campaign world 
— Up to 30 final edited assets 
— Creative direction + moodboarding 
— Social + website formatting 
— Premium retouching and compositing 
— 1–2 rounds of revisions depending on scope 

Suitable for:
Launches, seasonal campaigns, product drops, brand refreshes, hospitality campaigns, and editorial-style content creation.


Please note:
One-off campaigns are priced at a higher rate than monthly retainers, as retainer clients receive preferred ongoing partnership pricing and reserved creative allocation each month.

Projects requiring multiple distinctly different visual concepts, advanced compositing, extensive scene rebuilding or large-scale advertising systems may require custom quoting depending on scope. Delivered in 2 weeks.